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ROCKY BRANDS, INC. (RCKY)

Consumer Cyclical Undervalued low healthy
$49.27
Updated: 2026-10-31

As of October 31, 2026, TradeApes rates ROCKY BRANDS, INC. (RCKY) 60 out of 100 (Healthy); valuation verdict: Undervalued.

60
TradeApes Score
Financial Strength
62 Healthy
Operating Trend
45 Mixed
Relative Value
67 Fair value
Capital Allocation
62 Healthy
Risk Management
67 Healthy
Estimates span $50.65 – $108.96
Sector Rank #353 of 636
Peer multiples $50.65 · Cash-flow model $108.96

Our methods lean undervalued for RCKY but span $50.65 to $108.96, so we show the range rather than a single figure.

Key Findings
What's working
  • + Generates cash — not dependent on raising money
  • + Trading below its own 5-year valuation range (16th percentile) — cheap versus its history
  • + Stock-based compensation is 0% of revenue — low
What to watch
  • − Revenue growth about -8% a year (YoY and 3-yr blend) — sales are shrinking
AI-written analysis
The full ROCKY BRANDS, INC. (RCKY) analysis
Why the model reads RCKY as undervalued, the methods that voted, and what would change the verdict. Written from the same filings as the score above. How these are written
TradeApes provides financial data, analytics, and research tools. TradeApes is not a registered investment adviser, broker-dealer, or tax advisor. The information presented is for educational and informational purposes only and does not constitute investment, financial, or tax advice.
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