Booking Holdings Inc. (BKNG)
Industrials
$175.38 close · Apr 09, 2026
Undervalued (100/100)
Health Score
Health Score
65
Out of 100
Healthy
Pillar Scores
Financial Strength 70
Operating Trend 60
Valuation 75
Capital Allocation 55
Risk 50
Positives
High FCF yield — above 7%, strong cash return relative to price paid +3.8
Low leverage — net debt/EBITDA below 1× +2.5
Free cash flow positive — business generates real spendable cash +2.5
Concerns
Altman Z-Score in distress zone — elevated bankruptcy risk -3.0
Signal contribution: +14.6 from strengths -3.0 from concerns
Health Score Trend 8 snapshots
Financials
TTM Financials
Revenue ?Total sales generated from the company's primary business activities over the trailing twelve months.26.92B
Gross Profit ?Revenue minus cost of goods sold. What remains before operating expenses — reflects pricing power and production efficiency.
Operating Income ?Profit from core business operations after all operating expenses (EBIT). Excludes interest and taxes.8.83B
Net Income ?Bottom-line profit after all expenses, interest, and taxes are deducted from revenue.5.40B
Free Cash Flow ?Operating cash flow minus capital expenditures. The actual cash the business generates after maintaining its assets — the truest measure of profitability.9.09B
EBITDA ?Earnings before interest, taxes, depreciation & amortization. A proxy for operating cash earnings that strips out accounting and financing differences.9.45B
Total Debt ?Combined short-term and long-term interest-bearing debt obligations. Compare against cash and earnings to gauge leverage risk.18.74B
Cash & Equivalents ?Highly liquid assets on hand — cash, money market funds, and short-term securities. The company's immediate financial cushion.17.20B
Valuation
Market Cap5.72B
Enterprise Value7.26B
EV / Revenue0.3x
EV / EBITDA0.8x
P/E (TTM)1.1x
Forward P/E (extrapolated) 0.7x
PEG
P/FCF0.6x
FCF Yield158.7%
Relative Valuation
Using relative multiples
EV / Revenue
0.3x
P/E (TTM)
1.1x
Price / Sales
0.2x
Key Metrics
Gross Margin ?Gross profit as a % of revenue. Measures how efficiently the company produces its goods or services — higher is better.
EBITDA Margin ?EBITDA as a % of revenue. Shows core operating profitability before accounting adjustments — useful for comparing across industries.35.1%
Net Margin ?Net income as a % of revenue. The ultimate measure of overall profitability after every expense, interest payment, and tax is accounted for.20.1%
FCF Margin ?Free cash flow as a % of revenue. Shows how much of each dollar of revenue converts into real, spendable cash.33.8%
Revenue Growth (YoY) ?Year-over-year change in total revenue. Measures business momentum — sustained growth above 15% is typically considered strong.13.4%
Net Income Growth (YoY) ?Year-over-year change in net income. Shows whether profits are growing faster or slower than revenue — a key indicator of improving or deteriorating quality.-8.1%
Piotroski F-Score ?Score from 0–9 measuring financial strength across profitability, leverage, and efficiency signals. 8–9 = strong, 0–2 = distressed.6 / 9
Altman Z-Score ?Bankruptcy risk model. Above 2.99 = safe zone, 1.81–2.99 = grey zone, below 1.81 = distress signal. Most useful for manufacturing companies.1.78
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Quarterly Financials
Metric Q4 '25 Q3 '25 Q2 '25 Q1 '25 Q4 '25 Q3 '25 Q2 '25 Q1 '24 Q '23 Q3 '23 Q2 '23 Q1 '24
Revenue ?Total quarterly sales from primary business operations. 6.35B 9.01B 6.80B 4.76B 5.47B 7.99B 5.86B 4.42B 7.34B 5.46B 3.78B
Gross Profit ?Quarterly revenue minus cost of goods sold.
Operating Income ?Quarterly profit from core operations before interest and taxes (EBIT). 2.03B 3.48B 2.25B 1.06B 1.73B 3.18B 1.86B 791.0M 3.10B 1.67B 450.0M
Net Income ?Quarterly bottom-line profit after all expenses and taxes. 1.43B 2.75B 895.0M 333.0M 1.07B 2.52B 1.52B 776.0M 2.51B 1.29B 266.0M
FCF ?Quarterly free cash flow: operating cash minus capital expenditures. 5.93B 3.16B 5.32B 2.57B 2.80B
Revenue & Free Cash Flow
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Disclaimer: This analysis is for informational purposes only and does not constitute investment advice. Scores and valuations are derived from SEC filings and publicly available data. Always do your own research before making investment decisions.