ALTRIA GROUP, INC. (MO)
Consumer Defensive
$68.88 close · Sep 05, 2026
Undervalued (Low) Est. $78.64–$133.38 68 Health · Healthy
Above 200 SMA
52W -8.1% from High

Methodology Breakdown

Mature
Our Estimate
$78.64 – $133.38 Wide range
Low confidence: our methods span $78.64–$133.38, so we lean on the range rather than a single number. Today's price $68.48 sits below it.
Method Value Role
DCF (Base Case) $133.38 IN ESTIMATE
DCF (TTM-anchored) $133.38 IN ESTIMATE
Peer Multiples $78.64 IN ESTIMATE
Earnings Power Value $77.88 CROSS-CHECK
Book Value Anchor $3.44 CROSS-CHECK
Earnings Anchor $57.08 CROSS-CHECK
Cash Floor $0.99 CROSS-CHECK
NAV Anchor $3.44 CROSS-CHECK
In estimate — combined into our number · Cross-check — computed for context, not counted
📈
Multiple compressed z = -1.58
EV/EBITDA (11.5×) is 1.58 std deviations below its 2-year average
May 20
Health Score
Health Score
68
Out of 100
Healthy
Pillar Scores
Financial Strength
67
Operating Trend
59
Valuation
Fair value 57
Capital Allocation
86
Risk Management
75
Positives
free-cash-flow margin +4.0
corrected ROIC (NOPAT / invested capital) +5.0
ROIC level + trend +3.3
Concerns
current + quick ratio -2.1
revenue YoY + 3yr CAGR -3.2
multiple vs own 5-yr history -1.1
Signal contribution: +33.4 from strengths -6.4 from concerns
Health Score Trend 9 snapshots
Financials
TTM Financials
Revenue ?Total sales generated from the company's primary business activities over the trailing twelve months.23.46B
Gross Profit ?Revenue minus cost of goods sold. What remains before operating expenses — reflects pricing power and production efficiency.14.77B
Operating Income ?Profit from core business operations after all operating expenses (EBIT). Excludes interest and taxes.10.97B
Net Income ?Bottom-line profit after all expenses, interest, and taxes are deducted from revenue.7.97B
Free Cash Flow ?Operating cash flow minus capital expenditures. The actual cash the business generates after maintaining its assets — the truest measure of profitability.9.11B
EBITDA ?Earnings before interest, taxes, depreciation & amortization. A proxy for operating cash earnings that strips out accounting and financing differences.11.22B
Total Debt ?Combined short-term and long-term interest-bearing debt obligations. Compare against cash and earnings to gauge leverage risk.22.89B
Cash & Equivalents ?Highly liquid assets on hand — cash, money market funds, and short-term securities. The company's immediate financial cushion.2.37B
Valuation
Market Cap115.03B
Enterprise Value135.56B
EV / Revenue5.8x
EV / EBITDA12.1x
P/E (TTM)14.4x
Forward P/E (extrapolated) 10.2x
PEG
P/FCF12.6x
FCF Yield7.9%
EV/EBITDA vs history — 61% percentile (mid-range)
CheapMidExpensive
EV/Sales vs history — 65% percentile (mid-range)
CheapMidExpensive
DCF Fair Value Range (base CAGR: -0.5%)
Bear
$77.17
Base
$75.18
Bull
$74.21
Bear $77 Current $68.88 (below range) Bull $74
Market is pricing in -2.2% FCF growth annually — base model assumes -0.5%
Key Metrics
Gross Margin ?Gross profit as a % of revenue. Measures how efficiently the company produces its goods or services — higher is better.63.0%
EBITDA Margin ?EBITDA as a % of revenue. Shows core operating profitability before accounting adjustments — useful for comparing across industries.47.8%
Net Margin ?Net income as a % of revenue. The ultimate measure of overall profitability after every expense, interest payment, and tax is accounted for.34.0%
FCF Margin ?Free cash flow as a % of revenue. Shows how much of each dollar of revenue converts into real, spendable cash.38.8%
Revenue Growth (YoY) ?Year-over-year change in total revenue. Measures business momentum — sustained growth above 15% is typically considered strong.-0.6%
Net Income Growth (YoY) ?Year-over-year change in net income. Shows whether profits are growing faster or slower than revenue — a key indicator of improving or deteriorating quality.-9.3%
Piotroski F-Score ?Score from 0–9 measuring financial strength across profitability, leverage, and efficiency signals. 8–9 = strong, 0–2 = distressed.7 / 9
Altman Z-Score ?Bankruptcy risk model. Above 2.99 = safe zone, 1.81–2.99 = grey zone, below 1.81 = distress signal. Most useful for manufacturing companies.1.50
Community Sentiment
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Quarterly Financials
Metric Q2 '26 Q1 '26 Q4 '25 Q3 '25 Q2 '25 Q1 '25 Q4 '25 Q3 '25 Q2 '25 Q1 '25 Q4 '23 Q3 '23
Revenue ?Total quarterly sales from primary business operations. 6.11B 5.43B 5.85B 6.07B 6.10B 5.26B 5.97B 6.26B 6.21B 5.58B 5.98B 6.28B
Gross Profit ?Quarterly revenue minus cost of goods sold. 3.82B 3.51B 3.63B 3.81B 3.85B 3.25B 3.60B 3.81B 3.68B 3.28B 3.50B 3.70B
Operating Income ?Quarterly profit from core operations before interest and taxes (EBIT). 3.14B 2.96B 1.65B 3.23B 3.23B 1.79B 2.88B 3.15B 2.53B 2.67B 2.80B 3.09B
Net Income ?Quarterly bottom-line profit after all expenses and taxes. 2.30B 2.18B 1.12B 2.38B 2.38B 1.08B 3.04B 2.29B 3.80B 2.13B 2.06B 2.17B
FCF ?Quarterly free cash flow: operating cash minus capital expenditures. 662.0M 2.23B 3.18B 3.04B 173.0M 2.68B 3.29B 2.58B -104.0M 2.84B 3.17B 2.91B
Revenue & Free Cash Flow
Market Cap vs. DCF Fair Value Band
Shaded region = bear-to-bull DCF range. Line = actual market cap.
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Disclaimer: This analysis is for informational purposes only and does not constitute investment advice. Scores and valuations are derived from SEC filings and publicly available data. Always do your own research before making investment decisions.
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